Oil on canvas
Dimensions: 90cm (H) x 160cm (W) x 5cm (D) / 35.4" (H) x 63" (W) x 2" (D)
Note: Actual colours may vary due to photography & computer settings.
Visual aspects on youth culture has advanced by commodification agent called mass media and advertising. Thus affects youth generation nowadays towards visual language that spread all over variety of mass media, whether it’s printed or digital. In my perspective, this phenomena is something worth celebrating and addressed with a decent attitude for its value and cultural aspects. Besides, contemplating this movement will make another benefit to youth culture itself, as they behavior today leads into such consumptive behavior, and not seeing this as a cultural movement that quintessence a great advancement of visual language. By any means necessary, “Betwixt and Between, Momentarily Masquerade” series is a collective manifestation of a collective idioms that became part of visual culture itself. I believe, that the usage of montage techniques I use supposedly could deliver my judgement and observation towards this ‘cultural’ issue.
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Based in: Bandung
Hilmy P. Soepadmo is a 2017 Fine Art Painting graduate from the Institute Technology of Bandung, Indonesia. Working with varied mediums from painting, prints, to Perspex he is working into deconstructing consumerist culture by identifying visual stimulants that drive people’s behavior to act on senseless consumption. This practice is informed by his early experience as a graphic designer and in the past two years as the creative director in his experimental design studio, Copyright/Reserved, where they develop marketing communication and strategies for brands. He juxtaposes the elitism of art as luxury goods, by exposing factual labels that are printed and presented on a material associated with ready-made and fabricated mediums, such as Perspex. The works are packaged to bring awareness of individuals buying values and habits.
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