Dimensions: 40.0cm(H) x 80.0cm(Dia) / 31.5"(H)
Diameter: 80.0cm / 31.5"
Note: Actual colours may vary due to photography & computer settings.
The iota pouf challenges the classic upholstery technique and offers a new concept. The luscious, soft look and feel conceals a metal construction which gives it stiffness. The textile cover of the pouf is composed of dozens of hand knit flower- like elements. These elements were designed by our artisan team of designers. Each flower is knit with a grey cotton yarn with a touch of gold polyester and has a back side knit in a deep violet, creating a secret, private angle to the pouf. The elements were knit in our bespoke yarns, produced from the highest quality cotton and polyester in vast color pallets.
In addition to being a contemporary textile design studio iota project is a social project. We employ women who are otherwise unable to work by teaching them the crochet technique and providing them with work they can carry out from their homes.
Remove dust regularly with a vacuum cleaner with no brushes. The use of chemical cleaning materials and water may harm the product. Harder stains may be gently removed with a moist cloth.
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Hometown: Tel Aviv
Lives and Works: Tel Aviv
iota is an international luxury brand, established in 2014, selling soft furniture at the world's top design stores and featured in the best magazines and design blogs. We create signature rugs, poufs, stools, home accessories and a limited collection of swings. Our yarns are bespoke, produced from highest quality cotton and polyester. They are a new, contemporary interpretation of luxury textile and are designed and developed exclusively by us. Our products are entirely hand knit, creating meticulous and one-of-a-kind furniture. We work with vast, bold color pallets and designs which convey both emotion and innovation. Our hand work is carried out by women working from their homes. We teach them the skill of crochet knitting and supply work for them. We believe in women empowerment and giving back to society. We believe our clients to be intelligent, responsible consumers who appreciate original design and value the story and uniqueness behind each of our products. iota's customers seek to tell a story through design. Like the clothes we wear, telling of our identity and personalities, so are the spaces we dwell in. Our products are luscious, intricate and beautiful. They convey the narrative of their hand work and the story of our brand. An iota piece in your collection tells the story of your taste, your style and your agenda. We are masters of our craft and create perfectly personalized pieces for our clients.
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