Elvis Presley Stars

Elvis Presley, Stars, by Paloma Castello
From The Castelloland series
Digital photographs on glossy pearlescent paper
2023

Castelloland works with objects whose uniqueness proves to be fundamental to the piece’s narrative in each story because each piece reacts and happens through word and object interaction. This series is composed of more than 30 small format photographs and the stories that are linked to them that sway between fiction and reality."
Text by Estefania Sokoloff.
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"Paloma Castello presents to us a nostalgia-filled body of work. The collection represents the soul of her proposal: inherited objects discovered or found that have become the tip of the iceberg of her past. These are elements she collects, recollects, and then classifies following a method that frames her anachronic attitude that proves evidence of the youth of her art.
She also demonstrates that the experimentations on herself are common in an artist who’s just beginning her career. Without a doubt, this resource, valid and true becomes the road that determines the experimental character of the author.

Paloma Castello born 1988 Bogotá, Colombia.
Paloma Castello uses her work to bring life or a different narrative to an object’s past. She's interested in playing with memory and relating it to the present, creating an atmosphere between reality and fiction. Her family and social background have a powerful influence on her work. Castello grew up surrounded by objects and anecdotes inherited from her ancestors that inspire endless surreal stories. The artist's work emerges from these experiences; they are evidence of her “auto-fiction”.